The counterpart is sitting on your desk: the stack of reports and articles to read, the urgent files, the sticky notes of clients to call back… and all those unread emails, and that endless to-do list.
Yet your company must constantly adapt to a fast-changing market, new regulations and ever-present competition.
You ask yourself how, in this context, can you free up time for effective strategic intelligence monitoring?
Even if you know your market perfectly, keeping track of everything at once becomes impossible, and if everyone does a bit of their own monitoring (sales, production, R&D), the need for a structured and specialized approach has become essential to allow you to:
- Identify the information that is truly useful within the constant flow
- Analyze this information and draw strategic insights from it
- Anticipate market movements and stay competitive
- Build a centralized and secure intangible asset
In this context, what can the TKM intelligence-monitoring experts do for you?
Experienced, well-equipped specialists, they will not only take the load off you, but also help you put strategic intelligence monitoring back at the heart of your company’s decisions.
WHAT DOES TKM’S EXPERTISE BRING YOU?
TKM is, above all, a software platform and associated services deployed by a team of specialists in artificial intelligence, data science and knowledge management.
But TKM goes well beyond this technological expertise.
TKM’s service team is made up of engineers and PhDs, experts in very varied fields ranging from biology to industrial engineering, by way of energy or transport. Their role is to collect, analyze and synthesize the economic, technical and scientific information that will be useful to you, to configure your intelligence-monitoring platform and, if needed, to prepare monitoring materials to share with your management team.
They specialize in researching technological, scientific and competitive information.
The services they can provide you are varied and adapt to your needs. From simple data collection to carrying out analyses and studies, setting up periodic monitoring or running communities of practice, they have full command of TKM’s tools, and can support your teams in getting to grips with them and using them day to day.
Once the research, collection and analysis work has been carried out, TKM’s service team can take charge of editing and distributing monitoring bulletins, and writing and distributing newsletters. If a one-off analysis is needed, they can also handle producing a state of the art or a competitor mapping.
Their purpose is not to produce yet another report or summary… that would just add to the pile on your desk. Their reason for being is to produce useful, concrete information, directly linked to an imminent decision.
Put another way, their job is to collect and identify the key data that will guide your strategic decisions.
IMPORTANT TOOLS FOR MAXIMIZING THAT EXPERTISE
TKM’s engineers use TKM Platform to carry out their strategic intelligence-monitoring missions, but they can also train your teams. Here are the main steps in using the software:
- Data search: The “Data Lake” module lets you search efficiently across vast databases, integrating highly diverse sources worldwide such as patents, scientific or press articles, conferences and even videos.
- Analysis and synthesis: The many analyses available in the “Projects” module transform massive raw data into useful information. They make it possible to synthesize information and present it in a form that is easy to understand and use to inform upcoming strategic decisions.
- Data visualization: The platform’s “Analysis” module offers numerous visualization tools to help leaders spot trends and players, in order to understand market dynamics. This takes the form of mappings, charts and interactive dashboards.
- Collaborative monitoring: The platform also enables collaborative monitoring, where teams share comments and information with each other, improving communication and efficiency within the company.
- Reports and newsletters: The “Watches” module is also very useful for creating customized reports and newsletters simply, quickly and efficiently.
TKM helps SMEs to turn a continuous flow of information into strategic insights, and allows leaders to stay up to date on developments in their sector, keep an eye on their competitors’ activity and anticipate technological market trends. Many companies outsource all or part of their strategic intelligence monitoring to the TKM team.
THE INJECT POWER CASE
Inject Power is an innovative start-up specializing in microbatteries for medical devices. This start-up from Grenoble leverages technologies derived from CEA-LETI, and surrounded itself with TKM’s monitoring services very early on.
Facing very strong international competition, in a market where technologies evolve very quickly, Inject Power relies on TKM’s expertise and solutions to filter and analyze a wide range of data, mainly patents and scientific publications. Its goal is to detect crucial innovations and market trends, in order to continuously refine its growth strategy.
The TKM team, equipped with its data-analysis and strategic-intelligence-monitoring skills, plays a key role in this process to make the business owner’s job easier.
Based on daily monitoring, a rigorous selection of the most relevant and impactful information for Inject Power is carried out. It allows Inject Power to focus on the most significant developments in technology fields related to micro-batteries and, above all, on advances in industrial and therapeutic applications.
The TKM platform is at the heart of this promise, in order to process these large volumes of data, of which, most often, only a tiny fraction proves useful to the business owner and their team.
The synthesis of this information is available in the form of alerts and monthly newsletters that offer a clear, concise overview of the latest innovations and competitor movements. But teams can also access their knowledge base at any time, to find a competitor’s profile, a particularly interesting patent or article, etc…
This monitoring and these tools allow Inject Power to have, before any decision is made, the right pieces of information readily and easily available and to maintain its leading position in its sector.
Do you want to professionalize your strategic intelligence monitoring?